Gregory Glen Gard, born on December 3, 1970, in Cobb, Wisconsin, is a seasoned American college basketball coach who has served as the head coach of the Wisconsin Badgers men’s basketball team since 2015. Known for his strategic brilliance, player-first coaching philosophy, and the ability to sustain a high level of competitiveness, Gard has built a reputation as one of the most consistent and respected leaders in college basketball. Under his guidance, the Badgers have continued to thrive in the fiercely competitive Big Ten Conference, maintaining a standard of excellence on and off the court.
Gard’s journey, from a small-town Wisconsin upbringing to his position as one of the most prominent figures in NCAA basketball, is a testament to his hard work, resilience, and unwavering commitment to his players and the program he leads.
Early Life: Small-Town Roots, Big Dreams
Greg Gard grew up in the tight-knit community of Cobb, Wisconsin, a small town where values such as humility, hard work, and perseverance shaped his early years. Raised alongside his siblings, Gard developed a love for sports, particularly basketball, which became central to his aspirations. He attended Iowa-Grant High School, where he was a dedicated student-athlete and began to dream of a career that involved teaching, coaching, and mentoring young athletes.
While his own playing days were limited to the high school level, Gard’s passion for the game and his desire to teach led him to pursue education at Wisconsin–Platteville, a university that would play a pivotal role in shaping his future. He earned a Bachelor of Science degree in Physical and Health Education in 1995 and later returned to earn a Master of Science in Counselor Education in 2007. His time at Platteville not only refined his coaching philosophy but also connected him to one of the most influential figures in his career: legendary coach Bo Ryan.
Early Coaching Career: Building a Foundation for Success

Greg Gard began his coaching journey at the high school level, serving as an assistant coach for Southwestern High School in Wisconsin from 1990 to 1993. During this time, he honed his skills in leadership, player development, and strategy, laying the groundwork for his future success. He then moved to Platteville High School, where he continued to refine his coaching techniques while earning a reputation as a dedicated and effective mentor.
Partnership with Bo Ryan:
Gard’s career took a significant leap forward when he joined Wisconsin–Platteville as an assistant coach under Bo Ryan. Working alongside Ryan, Gard absorbed the philosophies of disciplined basketball, emphasizing defense, teamwork, and efficient offense—values that would come to define his own coaching style. Together, they contributed to Platteville’s dominance in NCAA Division III basketball, where Ryan’s team won four national championships during his tenure.
Gard followed Ryan to UW-Milwaukee in 1999, serving as an assistant coach and playing an integral role in revitalizing the basketball program. When Ryan became head coach of the University of Wisconsin men’s basketball team in 2001, Gard joined him as an assistant coach, marking the start of a two-decade-long partnership that transformed the Wisconsin Badgers into one of the nation’s elite programs.
Becoming Head Coach: Transition and Leadership

Greg Gard spent 14 years as an assistant coach under Bo Ryan at Wisconsin, where he helped shape the Badgers’ culture and success. During this period, the team made 14 consecutive NCAA Tournament appearances, including two Final Four runs in 2014 and 2015. Gard’s close collaboration with Ryan allowed him to develop the tactical acumen and leadership skills necessary to guide a program at the highest level.
The Transition:
In December 2015, Bo Ryan announced his retirement mid-season, and Greg Gard was named interim head coach. The transition was challenging, with the team struggling early under Gard’s leadership. However, he guided the Badgers to a strong finish, going 15–8 in the regular season and securing an NCAA Tournament berth. This performance earned Gard the permanent head coaching position in March 2016, setting the stage for a new era of Wisconsin basketball.
Achievements and Success at Wisconsin

Since taking over as head coach, Greg Gard has upheld the Badgers’ tradition of excellence while introducing his own leadership style. The team has consistently competed at a high level in the Big Ten and on the national stage, earning respect from players, fans, and fellow coaches.
Big Ten Dominance:
Gard’s tenure has seen Wisconsin achieve significant success in the Big Ten Conference:
- Regular Season Championships: Gard led the Badgers to Big Ten titles in 2020 and 2022, solidifying their status as one of the conference’s premier programs.
- Big Ten Coach of the Year Honors: He was named Big Ten Coach of the Year twice (2020 and 2022), recognizing his ability to guide the team through challenging seasons while achieving outstanding results.
NCAA Tournament Success:
Under Gard’s leadership, the Badgers have made six NCAA Tournament appearances, advancing to the Sweet 16 multiple times. His ability to prepare teams for postseason competition reflects his tactical expertise and ability to motivate players.
Player Development:
Greg Gard has been instrumental in developing players who have excelled both at the collegiate level and beyond. Notable examples include:
- Johnny Davis: A consensus All-American and Big Ten Player of the Year in 2022 who became a top NBA draft pick.
- Ethan Happ: A three-time All-Big Ten selection and one of the most versatile players in program history.
As of the 2024–25 season, Gard boasts an impressive overall record of 212–117 (.644), ranking among the winningest coaches in Wisconsin basketball history.
Coaching Philosophy: Discipline, Teamwork, and Adaptability

Greg Gard’s coaching philosophy is rooted in the principles of discipline, teamwork, and adaptability. He emphasizes the importance of strong defensive play, efficient offense, and selflessness on the court. Gard’s teams are known for their ability to adapt to opponents, making them competitive against even the strongest programs.
His approach also prioritizes player development, focusing not only on athletic growth but also on personal and academic success. Gard’s mentorship has fostered a culture of excellence, where players understand the value of hard work, accountability, and unity.
Challenges and Resilience
Gard’s tenure as head coach has not been without challenges. In 2021, a leaked recording of a meeting with players revealed criticism of his coaching style, sparking controversy and internal tensions. Gard responded to the situation with transparency, addressing concerns and working to rebuild trust within the program.
Despite these obstacles, Gard has demonstrated resilience and an unwavering commitment to his players and the university. His ability to navigate adversity while maintaining a high standard of performance speaks to his character as a leader.
Personal Life and Community Impact
Greg Gard is married to Michelle Gard, and the couple has three children: Mackenzie, Peyton, and Isaac. Family plays a central role in Gard’s life, providing him with a strong support system.
Beyond basketball, Gard is actively involved in community and charitable initiatives. He has dedicated himself to raising awareness for cancer research, particularly through his involvement with the Garding Against Cancer foundation, which supports patients and families affected by the disease. His contributions to the community highlight his commitment to making a positive impact off the court.
Legacy and Future Aspirations
As he approaches a decade as head coach of the Wisconsin Badgers, Greg Gard continues to build on the program’s legacy while striving for even greater heights. His ability to balance tradition with innovation has cemented his place as one of college basketball’s most respected leaders.
Looking ahead, Gard remains focused on guiding the Badgers to further success in the Big Ten and NCAA tournaments, while continuing to foster the development of student-athletes both on and off the court. His story is one of dedication, resilience, and the pursuit of excellence, inspiring players, coaches, and fans alike.
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