Despite their charm, elegance, and loyal nature, black cats are often the last to be adopted from animal shelters across the United States. Animal welfare organizations say old myths and superstitions are still affecting adoption rates for these animals. Now, national and local campaigns are stepping in to change perceptions and boost the adoption of black cats.
The Power of a Myth: Why People Avoid Black Cats
Black cats have long been linked with bad luck, witchcraft, and superstition. These beliefs go back centuries and continue to influence people’s choices—often without them realizing it. In many cultures, black cats are wrongly seen as evil or unlucky. In fact, in a 2023 survey conducted by the ASPCA, black cats were found to have the lowest adoption rates and highest euthanasia rates in U.S. shelters.
Experts say that these outdated ideas are causing real harm.
“It’s shocking how something as simple as fur color can affect an animal’s chances of finding a home,” says Linda Perez, Director at Hope For Paws Animal Rescue in Los Angeles.
Social Media’s Role in the Black Cat Bias
Another unexpected factor behind the low adoption rates is social media. Some potential pet adopters claim that black cats don’t photograph well. In an Instagram and TikTok-driven world, people often seek pets that will look appealing online. Black cats, unfortunately, don’t always “pop” in photos like lighter-colored animals do.
Many shelter workers have even heard people say, “I don’t want a black cat because I can’t get a good picture of it.”
However, animal lovers are working to change that with photo tips and filters to help showcase black cats in their best light.
Spooky Season Isn’t Helping Either
Every October, some shelters report a rise in black cat adoptions—but only temporarily. Around Halloween, people adopt black cats to match holiday themes or decorations. Unfortunately, shelters have also seen a rise in returns after Halloween ends, which has made some organizations more cautious.
To protect these cats, some shelters even ban black cat adoptions during October to avoid mistreatment or use as photo props.
Campaigns Working to Change the Story
In response to these trends, several organizations and animal shelters are launching campaigns to improve the image of black cats and encourage their adoption.
1. National Black Cat Day
Held every year on October 27, National Black Cat Day raises awareness about the challenges black cats face. Shelters often host adoption drives, photoshoots, and social media events to promote black cats on this day.
Visit ASPCA’s website to learn more about their initiatives for black cat adoption.
2. #BlackCatAppreciation
The hashtag #BlackCatAppreciation is trending on platforms like Instagram and Twitter, encouraging users to share positive stories and pictures of their black feline friends. These posts aim to fight back against the old narratives and help people see the charm and personality of these misunderstood pets.
3. Shelter Rebranding Efforts
Many shelters are also improving how they photograph and present black cats. They’re using better lighting, colored backgrounds, and professional photography to make black cats stand out online. Some shelters even create mini “bios” highlighting the cat’s personality to help build a connection with potential adopters.
Celebrities Are Joining the Movement
Public figures like Taylor Swift and Ed Sheeran have shown their love for black cats, often featuring them in interviews and social media. These small gestures help normalize black cat ownership and show fans that these animals are just as lovable and lucky as any other.
According to pet influencer BlackieTheCat, who has over 500,000 followers on Instagram, “Black cats are not unlucky—they’re just underappreciated. I’m proof that a little love and a good filter go a long way.”
Why Adopting a Black Cat Is a Great Choice
Aside from the myths, black cats are just like any other cats. They can be affectionate, playful, calm, or energetic—depending on their personality. Many owners even say black cats are more loyal and friendly than other breeds.
Here are some benefits of adopting a black cat:
- They’re unique: Their shiny fur and striking eyes make them stand out.
- They need homes the most: Because they’re often overlooked, adopting a black cat can truly save a life.
- They’re just as loving: Studies show no behavioral differences based on fur color.
What You Can Do to Help
Even if you can’t adopt a cat, you can still make a difference. Here’s how:
- Volunteer at your local animal shelter and spend time with black cats to help socialize them.
- Donate to organizations that support black cat rescue and rehoming efforts.
- Share black cat stories and adoption profiles on your social media to spread awareness.
- Educate others about the myths and why they are false.
Visit Best Friends Animal Society to find out how you can support black cat rescue projects.
A Final Thought
Black cats have spent too long in the shadows—literally and socially. But the good news is that public opinion is slowly changing. With the help of social media campaigns, community events, and passionate animal lovers, black cats are finally getting the attention and love they deserve.
By adopting a black cat, you’re not just saving a life—you’re breaking a centuries-old stereotype.
So the next time you’re thinking of adopting a pet, give that little black kitten in the corner a second look. It might just be the beginning of your best friendship yet.
Want to learn more about pet adoption or volunteer?
Visit Petfinder for available black cats in shelters near you.
Also Read – These Pets at OC Animal Care Are Looking for a Home
