Business

Online Business Fraud: 3 Women Say Their Identities Were Misused

In a troubling development, multiple women have come forward claiming that an online business used their personal addresses and phone numbers without consent. The accusations have sparked growing concerns about online business fraud, data protection, and identity misuse in the ever-expanding world of e-commerce.

The women, from different regions, allege that their names, phone numbers, and home addresses were listed as contact information for a business they have never heard of—let alone agreed to be associated with.

This case reveals serious gaps in online regulations and the growing need for consumers to protect their digital and physical identities.

The Accusations: Personal Information Misused

According to the claims, the women discovered the issue in various alarming ways:

  • Some were contacted by angry customers demanding refunds.
  • Others received business-related documents, packages, or promotional materials meant for a company they didn’t recognize.
  • A few were even listed publicly as business contacts on Google, directories, and social platforms.

One of the victims, Sara W., a school teacher from Florida, said:

“I got multiple calls asking for product returns. When I searched the number on Google, I was shocked to see my name and address listed as part of a business I’ve never heard of.”

For many, the shock turned into fear. Personal addresses being tied to unknown companies is not only invasive—it can be dangerous.

What Is Online Business Fraud?

Online business fraud occurs when companies—or scammers posing as companies—engage in deceptive practices. In this case, the issue falls under unauthorized identity usage, where someone else’s information is used to:

  • Register fake business profiles
  • Gain customer trust
  • Appear more legitimate by using real, traceable locations

These unethical tactics help businesses appear more trustworthy, especially on platforms that verify with location and contact details.

But the cost is high—especially for the individuals unknowingly involved.

A Larger Pattern Emerging

This is not an isolated case. Consumer protection agencies have reported a rise in complaints over the last two years involving:

  • Unauthorized use of personal data in business profiles
  • Fake storefronts using real residential addresses
  • Social media ads using stolen user information

According to cybersecurity expert Dr. Tanya Rees,

“Fraudsters are evolving. Instead of using fake addresses, they use real ones—because platforms are more likely to approve listings linked to authentic data.”

Why This Happens

The reasons behind these fraudulent acts vary, but some common motivations include:

  • Gaining Trust: Customers feel safer ordering from businesses with verified addresses and contact numbers.
  • Bypassing Platform Restrictions: Using legitimate user data helps fraudsters pass basic verification steps on websites like Google My Business, Facebook Pages, and online marketplaces.
  • Avoiding Accountability: If things go wrong, customers end up calling or visiting the wrong person—while the real scammer stays hidden.

Legal and Emotional Impact

The women involved are not just dealing with annoyance. They now face:

  • Constant phone calls from confused or angry customers
  • Safety risks due to having their home addresses exposed
  • Difficulty removing false listings or information from public directories
  • Emotional stress from the fear of being targeted again

Some have filed police reports and contacted consumer protection authorities, but the process of removing the data and clearing their names is slow and frustrating.

Response from Platforms

Most online platforms have policies against the use of false or unauthorized contact information. However, enforcement is often weak.

When the affected women contacted platforms like Google or Yelp to remove the listings, they were told:

  • They needed to “verify ownership” of the business (which they don’t own).
  • Removal would take 2–4 weeks—or longer.
  • In some cases, requests were ignored or denied due to a lack of “proof.”

Experts argue that verification systems need to be stronger and more supportive of individuals reporting abuse.

What Can You Do to Stay Safe?

Online business fraud can affect anyone. Here’s how to protect yourself:

  1. Google Yourself Regularly
    Search your name, phone number, and address to check for misuse.
  2. Set Up Google Alerts
    You’ll be notified if your data appears online in new places.
  3. Claim Your Business Listings
    Even if you don’t have a business, claim your Google profile to prevent misuse.
  4. Report Unauthorized Use Immediately
    Contact the platform and file a complaint with consumer protection services.
  5. Use a Virtual Address for Public Use
    If you do own a business, avoid using your home address.

Final Thoughts: Growing Risks in the Digital World

The case of these women brings a serious issue to light: online business fraud isn’t always about stolen money—it can be about stolen identity. As businesses move more online, the lines between digital presence and personal safety are blurring.

For platforms, this is a wake-up call to improve security, verification, and removal processes. For users, it’s a reminder to monitor where and how your personal information appears on the web.

The internet may offer convenience and opportunity—but it must also offer safety. And that starts by listening to those affected and holding digital abusers accountable.

Read more – CEO Confidence Hits 5-Year Low as Layoffs Loom.

Muskan Goyal

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