Big Bear Lake has just received a major national spotlight. USA Today ranked the Southern California lake among the Top 10 best lakes in the United States, recognizing it for its natural beauty, recreational options, and all-season appeal. The recognition comes as part of the USA Today 10Best Readers’ Choice Awards, an annual list curated by public votes and travel experts.

This prestigious ranking places Big Bear Lake among elite destinations across the country, including Lake Tahoe, Lake Michigan, and Lake Powell. For both long-time residents and first-time visitors, the news reaffirms what many already knew—Big Bear Lake is a must-see destination.
“We are thrilled to be recognized nationally,” said a spokesperson for the Big Bear Lake Visitors Bureau. “It confirms our community’s dedication to preserving natural beauty while offering world-class experiences.”
Why Big Bear Lake Stands Out
Located in the San Bernardino Mountains, about two hours from Los Angeles, Big Bear Lake has long been a favorite weekend getaway for Southern Californians. But now, thanks to national attention, it’s becoming a sought-after destination for people all over the U.S.
Here’s why Big Bear Lake made the list:
- Year-Round Activities: From skiing and snowboarding in the winter to boating, fishing, and hiking in the summer, Big Bear offers all-season fun.
- Breathtaking Views: With crystal-clear waters surrounded by pine-covered mountains, the lake is a photographer’s dream.
- Family-Friendly and Pet-Friendly: Trails, parks, and cozy cabin rentals make it perfect for families and pet owners.
- Unique Village Atmosphere: The Big Bear Lake Village area offers charming restaurants, local shopping, and mountain-style lodging.
For more on what to do, check out our full Big Bear Lake travel guide.
Part of USA Today’s 10Best Readers’ Choice Awards
The 10Best Readers’ Choice Awards are determined by online votes from readers across the nation. The public nominates and selects their favorite destinations in categories ranging from best beaches to best small towns—and, in this case, best lakes.
This year, USA Today worked with travel writers and lake enthusiasts to shortlist lakes across the country. Big Bear’s high ranking shows how well it balances nature, accessibility, and adventure. The full list includes destinations like:
- Lake Tahoe, CA/NV
- Lake Michigan, MI
- Lake George, NY
- Lake Powell, AZ/UT
- Lake Lanier, GA
- And, of course, Big Bear Lake, CA
You can view the full ranking here:
What This Means for Local Tourism
Being featured in a national publication like USA Today is more than just bragging rights. It’s a boost to local tourism, small businesses, and the regional economy.

“We’ve already seen a jump in bookings since the announcement,” said the owner of a local bed and breakfast. “This kind of exposure brings in visitors from all over the country who may never have heard of Big Bear before.”
With travel season approaching, the city expects an increase in foot traffic, hotel bookings, and outdoor activity reservations.
How to Plan Your Visit
Thinking of planning a trip to Big Bear Lake? Here’s what to keep in mind:
- Best Time to Visit: Summer (June–August) for water sports, Winter (December–March) for snow sports.
- Where to Stay: Options range from luxury lodges and lakefront resorts to cozy cabins and affordable inns.
- What to Do:
- Hike Castle Rock Trail
- Rent a kayak or jet ski
- Explore the Big Bear Alpine Zoo
- Enjoy live music at the Village
- Take a scenic Sky Chair ride at Snow Summit
Need help planning your itinerary? Visit the official tourism site: BigBear.com
A Local Gem on the National Stage
Big Bear Lake’s inclusion in USA Today’s Top 10 list is a proud moment for the town, especially for long-time residents and nature lovers who’ve always known how special the place is.
Whether you’re planning a weekend escape, a romantic getaway, or a family adventure, now is the perfect time to explore this gem of Southern California.
Want to read more about California’s hidden travel spots? Check out our guide to underrated weekend getaways in California.
Final Thoughts
In a country full of stunning lakes and beautiful landscapes, Big Bear Lake’s rise to the Top 10 is no small achievement. Its charm lies not only in its scenery but in the welcoming atmosphere and variety of experiences it offers.
As the summer travel season heats up, expect Big Bear Lake to be a hot destination—and one that truly deserves the spotlight.
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