The International Bulk Wine & Spirits Show (IBWSS USA) is gearing up for its highly anticipated 2025 edition in San Francisco, and the message from organizers is clear: this year’s event matters more than ever. In an exclusive statement, the team behind IBWSS USA 2025 has extended a personal invitation to winemakers, importers, distributors, and brand owners across the globe—urging them not to miss what promises to be the most impactful edition of the event to date.
Set to take place on July 22-23, 2025, at the South San Francisco Conference Center, IBWSS USA 2025 will bring together industry leaders, decision-makers, and innovators from all over the world, offering unmatched insights into the future of bulk wine, spirits, and private label programs.
According to Sid Patel, CEO of Beverage Trade Network and organizer of the show, IBWSS USA is more than just another industry expo.
“This is the one place where suppliers and buyers of bulk wine and spirits meet to do real business. It’s practical, strategic, and future-focused,” Patel said. “With market shifts happening fast, IBWSS 2025 is where you’ll find answers and new opportunities.”
The event’s theme for 2025 is “Sourcing Smart, Scaling Fast”, reflecting the growing importance of global sourcing strategies, lean production, and private label innovation in an increasingly competitive market.
The two-day show features a dynamic mix of exhibition, education, and networking. Here’s what makes it a must-attend:
Attendees will meet producers from top wine regions, contract distillers, bulk suppliers, bottlers, and service providers ready to support your private label or import business. Countries represented will include the USA, France, Chile, Spain, Australia, Italy, and more.
Over 20 sessions featuring industry experts, economists, brand builders, legal advisors, and leading buyers will be held on both days. Topics will include:
The show isn’t just for learning—it’s for doing business. Distributors, retailers, and supermarket chains attend the event specifically to find reliable partners. The “Bulk Buyer Connect” sessions give exhibitors and serious buyers dedicated time slots to meet and negotiate.
In 2025, private label wine and spirits are booming. IBWSS brings insights into how to launch your own label, scale production, and work with white-label manufacturers.
IBWSS USA 2025 arrives at a time when the global alcohol industry is going through major changes, including:
IBWSS USA offers a platform to understand, discuss, and act on these changes.
In a message released by the event team, the organizers emphasized their personal commitment to helping both new and established businesses thrive.
“Whether you’re a first-time importer or a seasoned brand owner, IBWSS is for you,” said event director Ankita Patel. “We build this show every year not just as an expo, but as a support system for your business.”
They added, “Come for the leads, stay for the learning. The conversations that happen here can change the direction of your brand.”
Organizers are also offering early-bird discounts and special rates for startup wine and spirit brands looking to exhibit or attend for the first time.
IBWSS USA 2025 is designed for professionals across every part of the supply chain:
If your business depends on buying or selling bulk wine, spirits, or developing custom labels, this is your event.
IBWSS has built a reputation over the years as a results-driven event. Here’s what some past attendees had to say:
“We came away with three new supply partners and a better strategy for our private label line.” – Emily R., Private Label Director, Texas
“The educational sessions alone are worth the trip. Real, applicable info you can use the next day.” – Jason K., Importer, NYC
“It’s rare to see buyers and producers so accessible in one space.” – Laura G., Wine Retail Manager, California
Registration for IBWSS USA 2025 is now open on the official website: www.ibwsshowusa.com
Options include:
Early-bird discounts are available through May 30, 2025.
IBWSS USA 2025 isn’t just another industry event—it’s a launchpad. With global exhibitors, top-tier speakers, and direct buyer access, this show delivers more than exposure—it delivers opportunities.
If you’re ready to source smarter, grow faster, and connect deeper, IBWSS USA 2025 is where your next big idea begins.
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